We’re a passionate, extremely creative and results driven design & web development studio creating premium brands, powerful websites and effective campaigns.

What we create:

Branding

Graphic Design

Website Design & Development

Campaign Creation

Brand Strategy

What we create:

Brand Design Website Development
Campaign Creation Graphic Design
Brand Strategy

Just name droppin' some of our clients.

Not your traditional agency.

A Creative Powerhouse.

We are skilled creatives, who are better together.

GET TO KNOW US

“At Hey, we believe that marketing and media should be fun, exciting, innovative, and extremely rewarding.”

- Maddie Riehl

But wait, there's more.

Execution is everything. Pushing creative limits and bringing campaigns to life. Strategically working with our affiliated company, Hey Media for our clients.

EXPLORE HEY MEDIA

Fancy some reading?

By Madeleine Riehl December 30, 2024
Marketing trend predictions for 2025! Here’s my 5 cents!
By Madeleine Riehl December 19, 2024
The curtain is closing, the last song is playing, the bartender is yelling out ‘last drinks’ and everyone is tidying up their desk, ready to say ‘hooroo’ as my two year old would say, ‘bye bye bye’ as the backstreet boys would say. And for some, it’s “good riddance, 2024,” while for others, it’s a bittersweet goodbye.
By Madeleine Riehl December 19, 2024
One of the greatest joys and special sparks of storytelling or any kind of writing is the connection you create with your audience. But sometimes, the best way to connect isn’t by laying everything out bare. But instead, it’s about letting your audience fill in the blanks. The Power of Implied Understanding Think about the stories or advice that have stuck with you. Chances are, they didn’t spoon-feed you every detail. They hinted, they nudged, they invited you to think. By leaving space for interpretation, you’re giving your readers the opportunity to draw upon their own experiences and insights, making your message more personal and memorable. When you resist the urge to over-explain, you’re not withholding information; you’re trusting your audience to meet you halfway. This mutual engagement builds a stronger bond and leaves a more lasting impression. Why Filling the Blanks Matters Engagement Grows in Gaps Readers don’t just skim for facts, they yearn for connection. When you create room for them to reflect on their own experiences, they naturally invest more attention and thought. Insight Sticks When It’s Earned There’s a unique satisfaction in discovery. When your audience has that “aha!” moment because you’ve led them just far enough, your message will resonate more deeply. Your Readers Feel Seen Over-explaining can sometimes alienate. It’s like telling someone how they should feel. Instead, describe a struggle, paint a vivid scene, or pose a question and let them recognise themselves in the narrative. How to Lay Breadcrumbs Here’s how you can practice the art of leaving space in your writing: Pose Questions, Not Solutions Instead of saying, “This is how you fix X,” try asking, “Have you ever considered why X happens in the first place?” Questions invite curiosity and exploration. Show, Don’t Tell Instead of stating outright, “This creates frustration,” describe the situation: “You’ve been trying the same thing, over and over, and nothing changes.” Let the reader connect the dots. Use Metaphors and Analogies Comparisons invite the reader to visualise and interpret. For instance, saying “It’s like trying to carry water in a sieve” paints a picture more powerful than explaining futility in detail. Leave Space for Reflection Avoid tying everything up in a neat bow. End sections with open-ended thoughts or a subtle pause, letting the reader reflect and interpret. The Magic of Ambiguity A well-placed blank isn’t a gap; it’s a beautiful, well-designed bridge. It invites your audience to cross over with their own context, emotions, and ideas. This not only enriches their experience but also reinforces the authenticity of your message. In a world full of information overload, the restraint to leave something unsaid can make your words stand out. So next time you write, ask yourself: What could I leave unsaid to let my audience fill __ the ____s? The answers they’ll find might surprise you and them.
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