This project included:
Creating professional video & video content on a regular basis, in the gym. This content is then used on multiple platforms with multiple executions.
Assisting also with content creation to promote offers and challenges in addition to new content on a monthly basis.
Through a mix of video, photo and graphics content we have been able to create a clean and professional social media feed across multiple platforms. These platforms include, Instagram, Facebook, Pinterest, LinkedIn and Youtube.
To create an extension of the authenticity of Freedom Lifestyle and Fitness, using actual gym members when capturing content allows for audiences to see what it is like inside Freedom Lifestyle and Fitness.
Talking about educational topics to help members to continue their fitness journey, EDMs have allowed the opportunity to take the relationship with members to another level.
Created on a regular basis, a mix of promotional and educational EDMs allow ensuring members are able to stay up-to-date with all things Freedom. The email campaigns also relate back to the overall digital strategy.