The curtain is closing, the last song is playing, the bartender is yelling out ‘last drinks’ and everyone is tidying up their desk, ready to say ‘hooroo’ as my two year old would say, ‘bye bye bye’ as the backstreet boys would say. And for some, it’s “good riddance, 2024,” while for others, it’s a bittersweet goodbye.

The curtain is closing, the last song is playing, the bartender is yelling out ‘last drinks’ and everyone is tidying up their desk, ready to say ‘hooroo’ as my two year old would say, ‘bye bye bye’ as the backstreet boys would say. And for some, it’s “good riddance, 2024,” while for others, it’s a bittersweet goodbye.

I just wanted to pause for 2 minutes, yes this will only take you 2 minutes to read and reflect on the incredible journey we’ve been on together. 2024 has been a year of growth, resilience, and creativity for Hey. None of this would’ve been possible without our powerhouse of a team or the unwavering trust of our clients.

For those who have an additional 2 minutes, read on.

2024 has been one of our most transformative years to date. We’ve continued to expand our team and this growth has allowed us to onboard a number of new clients, ranging from dynamic startups to established brands seeking fresh approaches to their marketing strategies.

There were standout moments that defined our year:

• Hosting our first-ever team retreat in the serene beauty of Maleny.
• Celebrating Hey Media’s 1-year milestone.
• Launching eCommerce website services
• Launching a local, Aussie founded, skincare brand - The Know Skin in Las Vegas.
• Watching our creative campaigns and websites hit new heights.
• Seeing a bunch of brands get a breath of fresh air with some clever and extremely creative rebrands (biased opinion - I know!).
• Supporting the community through Tony's Community’s first gala, raising over $170,000.

And that’s just scratching the surface! Every project, every milestone, every challenge conquered this year has raised the bar for what we can achieve. We’re setting a new benchmark for our creativity and execution standards moving forward, we’re being bold and pushing creative limits.

As the digital marketing landscape evolved rapidly in 2024, we embraced emerging technologies and trends. From leveraging AI-powered tools to streamline processes to creating activation campaigns for brands to interact and engage with their clients on a whole new level, breaking through noisy digital spaces with more creativity and innovations with reasonable budgets. We’ve pushed the limits this year and ensured our clients stayed ahead of the curve.

Our commitment to bettering ourselves together as 1 team, we’ve aligned and refined our values that matter deeply to us and our clients.

As we prepare for 2025, our focus is clear for the new year: be bold and push creative limits. We’ll be investing in upskilling our team, exploring untapped markets, and continuing to prioritise creativity and impact in everything we do.

To our loyal clients: Thank you for trusting us with your brands and stories. To our incredible team: Your passion and talent make the impossible possible.

Hooroo 2024. It was nice knowing you.